Sistema de Bibliotecas de la Facultad de Ingeniería. UBA

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Estudios de mercadotecnia /   Publication: México, DF : Diana, 1975 . 581 p. : , Título original Readings in marketing management | Indice de capítulos 23 cm. Date: 1975 Availability: Items available: Biblioteca Sede Las Heras [658.8, K874] (1),

Marketing management and strategy :   Publication: Englewood Cliffs : Prentice-Hall, 1980 . xiv, 432 p. : , Contiene indice de casos 23 cm. Date: 1980 Availability: Items available: Biblioteca Central [005:658.8, M3455] (1),

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